Part of the series curated by Futurecity, this exhibition explores witty thinking in design and branding – allowing you to experience  wit first hand. Based on the new version of ‘A Smile in the Mind’, a seminal graphic design book by Beryl McAlhone and David Stuart. Updated recently by Greg Quinton and Nick Asbury (published by Phaidon) it shows how wit powers the world’s biggest brands and its most memorable creative work. A Smile in the Mind is part of London Design Festival.

A Smile in the Mind
15th September – 15th November

The Gallery at Foyles
107 Charing Cross Rd
London WC2H 0DT